Posts by Karl Mc Carthy

Karl Mc Carthy

Sponsorship Sales Sluggish? Seven Suggestions for Success

At Tito I speak with conference organisers every day and one of the main talking points is sponsorship sales. Be it a well established tech event or a one off charity function, get a big sponsorship client on-board early on and you can ride the momentum all the way till opening day. Get it wrong and you’ll be flying home cattle class with nothing but shattered dreams and a suitcase full of unused lanyards. With that in mind here are a few tips I have picked up over the years that will help you land that perfect patron.

Read More