Jessie is the co-founder of Layers, a three-day conference where people talk about design and technology.
As a former Apple employee and current enthusiast, speakers specializing in iOS design and development are among the highlights of Jessie's Layers each year. It's become a very popular WWDC event each year. In fact, iMore listed Layers as their "hands-down favourite" event of WWDC (and not just because of its famous snacks).
If you're not familiar with WWDC, it's the veritable Mecca of Apple developer conferences. 6000 people go each year. It's kind of a big deal.
Jessie's going to be joining our line-up for Admission, our conference for organizers. As such, I caught up with her to find out some more about what makes Layers a successful WWDC conference:
1) Where did the idea for Layers come from? Where do your conference ideas come from, generally speaking?
"In general, the idea for Layers came from the thousands of people who came to town for Apple’s WWDC, many of whom didn’t even hold passes to the event itself. WWDC is wonderful for developers and important for networking, but I thought there was room for a more meaningful way for designers to engage with each other during the week.
"The specifics of all our events are inspired by many different things - we let our venue inform a lot of decisions around schedule, layout, and tone as we like to the play to the strengths of the space we’re in. The more playful aspects of the event come from painstaking analysis of what we enjoy doing and what makes things feel fun and effortless, from simple activities like spending time with close friends to more staged experiences like Disneyland."